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HomenewsAT&T taps into NVIDIA’s AI for AI-powered telecommunications

AT&T taps into NVIDIA’s AI for AI-powered telecommunications

AT&T taps into NVIDIA’s AI for AI-powered telecommunications

AT&T taps into NVIDIA's AI computing solutions to uplift its telco workflows, reduce carbon footprint, and reduce operating costs.

At the NVIDIA GTC 2023 keynote on 22 March 2023, AT&T and NVIDIA jointly announced their collaboration, in which the U.S. telco adopted the full suite of NVIDIA AI offerings to enhance its operations.

The telco uses NVIDIA AI Enterprise to improve its data processing capabilities, helping to cope with the 590 petabytes (590 x 1,024TB) of data ATT parses in a day. For comparison, NVIDIA said that equates to approximately 6.5 million 4K resolution movies being transmitted daily.

Among the many NVIDIA AI Enterprise tools, AT&T uses NVIDIA RAPIDS Accelerator for Apache Spark to process very large data sets and workloads using GPU computation and parallelised data loading. This allowed AT&T to train AI models, maintain network quality and optimisation, reduce customer churn, and improve the telco’s fraud detection, all while cutting down cloud computing spending by half.

AT&T also uses NVIDIA cuOpt for AI-based optimisation of logistics and routes. The telco applies cuOpt to handle its technician’s routing and optimisation challenges, reducing the complexity of computations that factor in traffic, weather, or even customer whims. According to NVIDIA, cuOpt was able to provide solutions in 10 seconds (for computations that would’ve taken 1,000 seconds on x86 CPUs). The speedier computing helped AT&T save 40% on cloud costs and allowed technicians to complete more service calls each day.

To help improve the productivity of AT&T’s 150,000 employees, the company uses NVIDIA Omniverse ACE and NVIDIA Tokkio to generate AI-based avatars and AI-powered customer service agents to cope with its customer service requirements.

Finally, the telco also offers NVIDIA GeForce NOW for cloud gaming at 120FPS (mobile) and 240FPS (home) via AT&T’s 5G and fibre networks – similar to our local telco, StarHub, and its partnership with NVIDIA.

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